Phoenix Publication Centre was founded in 2006, and so far has already published 186 books and 225 DVDs. Besides mainland China, its publications are also distributed in Taiwan, Hong Kong, Macau, Singapore and North America. Many of its books are best sellers among the Chinese communities and great varieties of DVDs have become key components of some large private collections. The Centre is also engaged in translating, publishing, and distributing foreign books and music with its foreign partners. In 2012, Hong Kong Phoenix Books Culture Publishing Company Limited was established in Hong Kong.